Plan de contenidos
The Content Plan is the strategic roadmap for your content marketing. This service includes planning publications, formats, topics, target keywords, and distribution channels, all aligned with your business objectives and buyer persona. We analyze the purchase cycle, editorial calendar, topics of interest to your audience, and SEO opportunities to build a detailed plan that will guide your production over the coming months. In addition, we define clear metrics to evaluate the impact of each piece of content and make adjustments based on results.
Benefits
Aligning content with commercial and positioning objectives.
Organized workflow for content production without improvisation.
Greater efficiency of content and marketing teams
Improved brand consistency and communication tone.
Early visibility into organic traffic and engagement opportunities.
